Cressey International Oy is focused on Consulting & Advisory on cross-border expansion to Russia & to Finland
The supply-chain solutions include a variety of actions that can be more complicated in Russian trade compared to other markets. This shouldn’t be an obstacle for your company to grow to full potential and enter the Russian market or secure your position on it. We gathered some common topics about the cross-border business with Russia and how to deal with them smartly.
At the moment in Russian economy all locally produced products and services are in favor, and they have bigger markets than imported ones. To have the most benefit of the market share, setting up production to Russia is the way to go. It is also supported governmentally and legislation favors it.
Taking successful concept and implementing it to the new market as it is rarely succeeds. You need to know the new business environment, customers and competitors. Your marketing strategy may need to undergo major repairs when moving to international waters. Regular updating and critical evaluation of the strategy is vital for every business.